What makes the Renault Kwid India’s favourite even after so many years?

When the Renault Kwid was launched in India, it was seen as just another car launched in a category that was extremely price-sensitive and already had a dominant market leader as its competitor. These were the exact two reasons that proved to be Renault Kwid’s plus points eventually.

When the Kwid was launched, the first thing that attracted customers to it was its SUV inspired look. In a category where the perception was that price decided everything, here was a welcome change. Instead of a box with four wheels, the Renault Kwid offered something that truly supported their aspirations and supported their beliefs.

Today, the Renault Kwid has become India’s favourite entry-level car. The aggressive muscular look of the Kwid made heads turn. On the outside, the car is stylish, mean, and clear in its appeal. The silver streak LED DRLs, SUV styled headlamps, new stylish grille, or the tail lamps with LED light guidelines all point in only one direction – the car and the category cannot be taken lightly.

When it comes to interiors, the first thing one can notice is the well designed and ergonomic cabin. While the steering wheel is in complete harmony with the dark interiors, the plush seats offer comfort to passenger over longer distances.

Also, while the 20.32 cm touchscreen acts as a nerve centre to control most features inside the car, the LED digital instrument cluster provides the driver will all the information they would require while driving.

On the comfort side, the ergo smart cabin of Renault Kwid also has over 279L of boot space which can be expanded to a huge 620L.

While the rear armrest provides relief to the rear seat passengers, the 184 mm high ground clearance ensures that you overcome every pothole or speed-breaker with ease.

Even after being an entry-level car, the Renault Kwid scores high on safety. The Kwid comes with airbags for both front passengers, ABS & EBD, reverse parking sensors and seat belt reminder as a precautionary feature.

As far as the engine performance is concerned, the Renault Kwid comes in two BS6 compliant configurations – 0.8L and 1L.

Shortly after its launch, the Renault Kwid achieved a rare distinction of disrupting the entry-level category to such an extent that it even forced the market leader to go back to the drawing board and rework its design. The Renault Kwid became the benchmark standard for entry-level cars in India.

Today, the Renault Kwid is not only the preferred choice of most aspiring families who wish to upgrade themselves from a two-wheeler to a car but is also the choice of aspiring professionals who are dreaming to make it big in their respective field of work.

With a starting price tag of just Rs. 3.32 lakhs (Ex. Showroom Delhi), the Renault Kwid perfectly fits in the budget of the aspirational class.  

No wonder, with its fantastic value proposition and feature-rich offering, the Renault Kwid has become the preferred choice of the aspiring youth in India.